Identification of Well-known trademarks
The Benefits of a Well-Known Trademark
- 1. Prevents malicious registration
- 2. Provides cross-class protection under Article 13 of PRC Trademark Law
- 3. Priority to government procurement.
- 4. Provides higher compensation for counterfeit and infringement cases
- 5. Prevents others from incorporating the well-known mark in the name of their enterprises
- 6. Prohibits others from the registration of the well-known mark as a domain name
- 7. Provides access to government funding and bank loans
- 8. Instills wide-spread public trust and recognition
- 9. Provides regional tax incentives
- 10. Once the CNIPA approves a well-known mark, that recognition will never expire